Aspects of Investor Psychology
Beliefs, preferences, and biases investment advisors should know about.
Daniel Kahneman, Ph.D.
Eugene Higgins Professor of Psychology
Princeton University
Woodrow Wilson School of Public and International Affairs
Robertson Hall
Princeton, NJ 08544-1013
Mark W. Riepe
Vice President
Investment Products and Mutual Fund Research
Charles Schwab & Co., Inc.
The Schwab Building
101 Montgomery Street
San Francisco, CA 94104
Reprinted with permission from Journal of Portfolio Management, Vol. 24 No. 4,
Summer 1998, copyright Institutional Investor, Inc. For reprints of article or
subscription information call (212)