2
Whenever marginal cost is less than average total cost, average total cost is falling.
Whenever marginal cost is greater than average total cost, average total cost is rising.
The marginal-cost curve crosses the averagetotal cost curve at the minimum of average total cost.
Firm’s Long-Run Decision to Exit or Enter a Market
Firm exits if P < ATC
Firm enters if P > ATC
The Firm’s Short-Run Decision to Shut Down
If P > AVC,keep producingin the short run.
If P < AVC,shut down.