管理沟通(Management Communciaiton) 一直是MBA教学中很重视的一项内容。在此分享詹姆斯.S.奥罗克（James S. O'Rourke) 写的管理沟通－案例分析法 的中文第3版和英文第5版，供不同需要使用。
1. 管理沟通－案例分析法，中文第3版，北京大学出版社出版的

2. Management Communciation－A Case Analysis Approach, 5th Edition （原书英文第5版）


管理沟通(Management Communciation) 是企业组织的生命线。管理的过程，也就是沟通的过程。通过了解客户的需求，整合各种资源，创造出好的产品和服务来满足客户，从而为企业和社会创造价值和财富。企业是个有生命的有机体，而沟通则是机体内的血管，通过流动来给组织系统提供养分，实现机体的良性循环。沟通管理是企业管理的核心内容和实质。

“Management Communication is about the movement of information and the skills that
facilitate it—speaking, writing, listening, and processes of critical thinking—but it’s more than just
skill, really. It’s also about understanding who you are, who others think you are, and the
contributions you as an individual can make to the success of your business. It’s about confidence—
the knowledge that you can speak and write well, that you can listen with great skill as others speak,
and that you can both seek out and provide the feedback essential to your survival as a manager and
a leader.”