【2015新书】Advanced Business Analytics

Book 图书名称：Advanced Business Analytics
Author 作者：Fausto Pedro García Márquez, Benjamin Lev
Publisher 出版社：Springer International Publishing
Page 页数： 243
Publishing Date 出版时间：Jan 25, 2015                        
Language 语言：English
Size 大小：4.4 MB
Format 格式：pdf  文字版   
ISBN: 978-3-319-11414-9, 978-3-319-11415-6
Edition: 第1版  搜索过论坛，没有该文档

The book describes advanced business analytics and shows how to apply them to many different professional areas of engineering and management. Each chapter of the book is contributed by a different author and covers a different area of business analytics. The book connects the analytic principles with business practice and provides an interface between the main disciplines of engineering/technology and the organizational, administrative and planning abilities of management. It also refers to other disciplines such as economy, finance, marketing, behavioral economics and risk analysis. This book is of special interest to engineers, economists and researchers who are developing new advances in engineering management but also to practitioners working on this subject.

== Table of contents ==
Front Matter....Pages i-xii
Decision Making Approach for Optimal Business Investments....Pages 1-20
Integration of a Heuristic Method into an ERP Software: A Successful Experience for a Dynamic Multi-item Lot Sizing Problem....Pages 21-37
Economic Viability Analytics for Wind Energy Maintenance Management....Pages 39-54
Introduction to Multi-attribute Decision Making in Business Analytics....Pages 55-91
How Business Analytics Should Work....Pages 93-108
Vulnerability Analysis of a Signal-Controlled Road Network for Equilibrium Flow....Pages 109-142
Analytical Model Implementing Objectives in EVM for Advanced Project Control....Pages 143-163
Use of Excellence Models as a Management Maturity Model (3M)....Pages 165-179
AHP and Intuitionistic Fuzzy TOPSIS Methodology for SCM Selection....Pages 181-194
The Assessment and Selection of Hedge Funds....Pages 195-210
Functional Data Analysis with an Application in the Capital Structure of California Hospitals....Pages 211-224
A Software Application to Optimize the Visits of Sales/Marketing Agents to Their Customers in a Brewing Company....Pages 225-243

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