【2002】Mastering Strategic Management

Book 图书名称：Mastering Strategic Management
Author 作者：Tim Hannagan
Publisher 出版社：Palgrave Macmillan
Page 页数：224
Publishing Date 出版时间：Mar, 2001                        
Language 语言：English
Size 大小：0.7 MB
Format 格式：pdf  文字版
ISBN:0-333-92746-X
Edition: 第1版 搜索过论坛，没有该文档


This book provides a readable understanding of strategic management and its importance to the success of a wide range of organizations in the private, public, and voluntary sectors. Focusing on the processes of developing strategy, gaining a competitive advantage, creating key competencies, developing strategic marketing, and managing strategic change, this book provides provocative solutions to major management problems.

== Table of contents ==
n/a


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