搭售一本
书名:《Post-Truth: How Bull***** Conquered the World》
作者:James Ball
简介:以生动的形式分析了当前数字媒体渲染下的商业模式和激励机制,是如何在听不见的情况下占据话语统治地位的。
2016 marked the birth of the post-truth era. Sophistry and spin have coloured politics since the dawn of time, but two shock events - the Brexit vote and Donald Trump's elevation to US President - heralded a departure into murkier territory.
From Trump denying video evidence of his own words, to the infamous Leave claims of £350 million for the NHS, politics has rarely seen so many stretching the truth with such impunity.
Bullsh*t gets you noticed. Bullsh*t makes you rich. Bullsh*t can even pave your way to the Oval Office.
This is bigger than fake news and bigger than social media. It's about the slow rise of a political, media and online infrastructure that has devalued truth.
This is the story of bullsh*t: what's being spread, who's spreading it, why it works - and what we can do to tackle it.