【作者(必填)】Christian Homburg, Jan Wieseke, Torsten Bornemann
【文题(必填)】Implementing the Marketing Concept at the Employee–Customer Interface: The Role of Customer Need Knowledge
【年份(必填)】2009,73(4):64-81
【全文链接或数据库名称(选填)】
http://journals.ama.org/doi/abs/10.1509/jmkg.73.4.64