Hi there,

I have the following datasets including 10 questions which respondents have to answer following questions: “If UFA introduce a new store in your community, could you tell me which factor is most important?”

1.    Staff’s knowledge/Product Quality/Both;

2.    Store Location/Offer only Lifestyle Product/Both;

3.    Price/Staff’s Knowledge/Both;

4.    Product Quality/ Store Location/Both;

5.    Price/ Offer only Lifestyle Product /Both;

6.    Store Location/ Staff’s Knowledge/Both;

7.    Product Quality/ Offer only style product/Both;

8.    Price/Staff’s Knowledge/Both;

9.    Staff’s Knowledge/Offer only Lifestyle Product /Both;

10.Price/ Product Quality/Both;

That is, each question compares two characteristics and the respondent has to state which of the two is more important or both. I now want to specify which of the factors is the most important overall? Which Type Of The Conjoint Analysis Is It? , Is

There A Way In SPSS/SAS/Stata To Do This Type Of Conjoint Analysis?

There A Way In SPSS/SAS/Stata To Do This Type Of Conjoint Analysis?

Thanks for your help

 

 

[此贴子已经被作者于2007-11-18 15:36:19编辑过]