英文文献：Consumer Acceptance of Genetically Modified Foods in Taiwan: Is Positive Discount the Same as Negative Premium?
英文文献作者：Kaneko, Naoya,Chern, Wen S.
英文文献摘要：
This paper finds Taiwanese consumers' willingness to pay a premium on the non-GM food differs from their willingness to accept a discount on the GM food. It further finds that the non-GM choosers are more committed to the non-GM food than the GM choosers to the GM food.