英文文献：The Effects Of Trader'S Reputation On Market Exchange
英文文献作者：Sporleder, Thomas L.
英文文献摘要：
Reputation among traders may be an important phenomenon in commodity markets. A theory of reputation trading in commodity markets is advanced and tested, using experimental economics procedures. Results indicate existence of reputation decreases market efficiency, sellers demand higher price~ from disreputable buyers, and sell smaller quantities to disreputable buyers.