英文文献：Product Quality And Value For Processed Foods
英文文献作者：Grunewald, Orlen,Faulds, David J.
英文文献摘要：
This study investigates quality and value comparisons between national and private label brands of processed food products. Regression analyses indicate a weak relationship between price and quality for such products. Private label and national brands offer similar product quality while private labels offer better values for consumers.