投资领域新法宝: Neuroeconomics (神经经济学)
[相关阅读]
【华尔街系列】(附下载链接,持续添加中)
Your Money and Your Brain
How the New Science of Neuroeconomics Can Help Make You Rich
51JNxbOk6KL.jpg
Your Money and Your Brain is as entertaining as it is enlightening. In the course of his research, Zweig visited leading neuroscience laboratories and subjected himself to numerous experiments. He blends anecdotes from these experiences with stories about investing mistakes, including confessions of stupidity from some highly successful people. Then he draws lessons and offers original practical steps that investors can take to make wiser decisions.
Anyone who has ever looked back on a financial decision and said, "How could I have been so stupid?" will benefit from reading this book.