Understanding and Profiting from Intellectual Property
Palgrave Macmillan | 2008-05-15 | ISBN: 1403991723 | 256 pages | PDF | 1 MB


This book discusses the strategic and managerial issues surroundingintellectual property (IP) and the international commercialisation ofthese embedded products in the international market. Four sectionscover Fundamentals of IP, Country Factors and Their Impact on IP,International Management of IP and International Strategies of IP. Thediscussions are supported by relevant case studies and statistical data.