【作者(必填)】
Youjae Yi
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, Hoseong Jeon
【文题(必填)】
Effects of Loyalty Programs on Value Perception, Program Loyalty, and Brand Loyalty【年份(必填)】
2003
【全文链接或数据库名称(选填)】https://journals.sagepub.com/doi/abs/10.1177/0092070303031003002