Attitude formation from product trial: Distinct roles of cognition and affect for hedonic and functional products Psychology and MarketingVolume 16, Issue 1, January 1999, Pages: 35–50, Deanna S. Kempf
Article first published online : 11 JAN 1999, DOI: 10.1002/(SICI)1520-6793(199901)16:1<35::AID-MAR3>3.0.CO;2-U


http://onlinelibrary.wiley.com/advanced/search/results?start=1&resultsPerPage=20

多谢了！