【作者(必填)】Bauer, Johannes C. ; Morwitz, Vicki G. ; Nagengast, Liane

【文题(必填)】Interest-Free Financing Promotions Increase Consumers’ Demand for Credit for Experiential Goods

【年份(必填)】2021

Bauer JC, Morwitz VG, Nagengast L. Interest-Free Financing Promotions Increase Consumers’ Demand for Credit for Experiential Goods. Journal of the Association for Consumer Research. 2021;6(1):54-66.

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