1.吳立偉; 王崇昱:《滿意度及
轉換障礙對顧客留存與
交叉購買的影響:直接效果及干擾效果之比較》,《中山管理評論》,2010.12。
2. Jiang Yan and Jin Jianmei. An exploratory research on the dimensions of consumser hopping website attachment. International Conference on System Sciences, Management Sciences & System Dynamics, 2010.12, Shanghai, China. (EI检索)
3. Jiang Yan and Dong Dahai. Strengthening Consumers Loyalty to a Retail Web Site: An attachment theory perspective. International Seminar on Business and Information Management, Dec 19, 2008, Wuhan, China. (EI & ISTP检索)
4.Jiang Yan. How Can the Retail Web Site Enhance Customers loyalty?An Exploration of Web site attachment. The Ninth Wuhan International Conference on E-Business, 2010, 5, Wuhan, China. (ISTP & ISSHP检索)