【题 名】: Price, brand name, and product composition characteristics as determinants of erceived quality.
【作 者】: Jacoby, Jacob; Olson, Jerry C.; Haddock, Rafael A.
【期刊、会议、单位名称】:Journal of Applied Psychology
【年, 卷(期), 起止页码】:Vol 55(6), Dec 1971, 570-579
【全文链接】:http://psycnet.apa.org/journals/apl/55/6/570/
---------------------------------------------------------------------------------