Chapter　6-Coｒporatｅ—Ｌeｖｅｌ Strategy
TRＵE/FALSＥ
1.Ｉｎ 2005, Giｌlette was aｃquｉred ｂｙ Ｐroctoｒ ＆ Gamｂle　(P&G)． Ｔhis is ａｎ example oｆ buｓinｅｓs lｅvｅl stｒａtegic　actioｎ iｎｉtiatｅd by Ｐ&G.
4.A ｍajor advantage ｏf dｉversification is tｈat oveｒａlｌ ｍoｎiｔoring ｃoｓｔs ａre ｒeｄucｅd,　sincｅ eaｃh seｐａrａtｅ ｂｕsｉness cｏmes　uｎｄeｒ ｔhｅ　cｏntrol oｆ coｒpoｒaｔe heａdｑuarterｓ．
5。Succｅｓsfｕｌ ｐroｄucｔ diｖersｉfication iｓ expectｅd to　ｉnｃrｅａｓｅ thｅ variaｂility in ｔhe firm’s pｒｏfｉｔａbiliｔy,　ｓince　the earnｉｎgs are geneｒated froｍ seveｒaｌ diff ...