【作者(必填)】Ha, S.

【文题(必填)】How customer loyalty programs can influence relational marketing outcomes: Using customer-retailer identification to build relationships
【年份(必填)】2007

【全文链接或数据库名称(选填)】http://proquest.umi.com/pqdweb?did=1407687281&Fmt=7&clientId=16237&RQT=309&VName=PQD