【作者(必填)】
· P.Rajan Varadarajan
· Texas A&M University, USA
· Terry Clark
· Emory University, USA
· 【文题(必填)】Delineating the scope of corporate, business, and marketing strategy
【年份(必填)】
Volume 31, Issues 2–3, October–November 1994, Pages 93–105
Special Issue: Strategy Evaluation Research
【全文链接或数据库名称(选填)】