【作者(必填)】Cait Poynor Lamberton, Randall L. Rose, (2012)
【文题(必填)】
When Is Ours Better Than Mine? A Framework for Understanding and Altering Participation in Commercial Sharing Systems
Read More:
http://www.journals.marketingpower.com/doi/abs/10.1509/jm.10.0368?prevSearch=share&searchHistoryKey=
【年份(必填)】(2012)
【全文链接或数据库名称(选填)】
http://www.journals.marketingpow ... p;searchHistoryKey=