【作者(必填)】John Deighton, Debbie MacInnis, Ann McGill and Baba Shiv

【文题(必填)】Broadening the Scope of Consumer Research
【年份(必填)】April 2010

【全文链接或数据库名称(选填)】http://www.jstor.org/discover/10 ... ;sid=21100858078521