新编实用英语综合教程第三册
全国英语A级考试语法研究
华南师范大学增城学院外语系大学英语教研室三主讲教师：江文静-年
Unit 1 Promoting Activities
Learning objectives:1 Some basic promotion methods2 Rules for attending exhibitions3 Product prospectuses(章程）
Unit 1 Promoting activities
Background knowledge:What is marketing mix?The 6 PS theory1 Plan your marketing strategy 2 Pick a way to market3 Price it right4 Package it professionally5 Promote your product /service6 Prove that it works. If not, make it better or go back to 1.