Title: Similarity-Based Spatial Methods to Estimate Shelf Space Elasticities
Quantitative Marketing and Economics
Author(s): Albert van Dijk; Harald J. van Heerde
Title: Similarity-Based Spatial Methods to Estimate Shelf Space Elasticities
Quantitative Marketing and Economics
Author(s): Albert van Dijk; Harald J. van Heerde
Title: Similarity-Based Spatial Methods to Estimate Shelf Space Elasticities
Quantitative Marketing and Economics
Author(s): Albert van Dijk; Harald J. van Heerde