【作者(必填)】Robert B. Woodruff

【文题(必填)】Customer value: the next source for competitive advantage

【年份(必填)】Journal of the Academy of Marketing ScienceSpring 1997, Volume 25, Issue 2, pp 139-153

【全文链接或数据库名称(选填)】http://link.springer.com/article/10.1007%2FBF02894350?LI=true