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【作者(必填)】Chellappa, RK; Kumar, KR
【文题(必填)】Examining the role of "Free" product-augmenting Online services in pricing and customer retention strategies
【年份(必填)】2005
【全文链接或数据库名称(选填)】 JOURNAL OF MANAGEMENT INFORMATION SYSTEMS 卷: 22 期: 1 页: 355-377
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Examining the role of "Free" product-augmenting Online services in pricing and customer retention strategies