【作者(必填)】
David E. Mills
【文题(必填)】
Why Retailers Sell Private Labels
【年份(必填)】
Journal of Economics & Management StrategyVolume 4,  Issue 3, pages 509–528, September 1995
【全文链接或数据库名称(选填)】
http://onlinelibrary.wiley.com/doi/10.1111/j.1430-9134.1995.00509.x/abstract