【作者(必填)】Adam J. Marquardt

【文题(必填)】Relationship quality as a resource to build industrial brand equity when products are uncertain and future-based

【年份(必填)】Industrial Marketing Management，[size=10.399999618530273px][url=http://www.sciencedirect.com/science/journal/00198501/42/8]Volume 42, Issue 8[size=0.8em], November 2013, Pages 1386–1397[/url]
【全文链接或数据库名称(选填)】http://www.sciencedirect.com/sci ... i/S0019850113001478