INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!





Paperback: 720 pages Publisher: Cengage Learning; 10 edition (August 13, 2012) Language: English ISBN-10: 113362751X ISBN-13: 978-1133627517 Product Dimensions: 1.2 x 8.3 x 10.6 inches Shipping Weight: 3.2 pounds

http://www.amazon.com/International-Marketing-Michael-R-Czinkota/dp/113362751X/ref=sr_1_1?ie=UTF8&qid=1392195515&sr=8-1&keywords=International+Marketing+%2810th+Edition%29