北美最流行.2014新书

多元数据分析（第7版）

Joseph F. Hair Jr, William C. Black, Barry J. Babin, "Multivariate Data Analysis (7th edition)"
2014 | ISBN-10: 129202190X | 752 pages | PDF | 11 MB
【作者简介】
Joseph F. Hair Jr为美国Kennesaw State University统计教授。

【教材简介】
鸟丝大学里的教授写出的经典教材之典范，历经三十多年而不衰。
For graduate and upper-level undergraduate marketing research courses.
For over 30 years, this text has provided students with the information they need to understand and apply multivariate data analysis.
Hair et. al provides an applications-oriented introduction to multivariate analysis for the non-statistician. By reducing heavy statistical research into fundamental concepts, the text explains to students how to understand and make use of the results of specific statistical techniques.
In this seventh revision, the organization of the chapters has been greatly simplified. New chapters have been added on structural equations modeling, and all sections have been updated to reflect advances in technology, capability, and mathematical techniques.
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