1、[题名] Corporate Social Responsibility and Marketing: An Integrative Framework
      [作者] Isabelle Maignan ; O. C. Ferrell
      [出处] Journal of the Academy of Marketing Science,(0092-0703),2004年, 32卷 1期 ,3-19页

2、[题名] Corporate Social Responsibility in the 21st Century: A View from the World's Most Successful Firms
     [作者] Jamie Snider[1]; Ronald Paul Hill[2]; Diane Martin[3]
     [出处] Journal of Business Ethics,(0167-4544),2003年, 48卷 2期 ,175-187页
 
 
3、[题名] Corporate Social Responsibility in Europe and the U.S.: Insights from Businesses' Self-presentations 
      [作者] Isabelle Maignan & David A Ralston
      [出处] Journal of International Business Studies,(0047-2506),2002年, 33卷 3期 ,497-514页
 
4、[题名] The Ethics of Corporate Social Responsibility and Philanthropic Venturesl
      [作者] Myrna Wulfson[1]
      [出处] Journal of Business Ethics,(0167-4544),2001年, 29卷 1-2期 ,135-145页
 
5、[题名] Private Politics, Corporate Social Responsibility, and Integrated Strategy
      [作者] David P. Baron
      [出处] Journal of economics & management strategy,(1058-6407),2001年, 10卷 1期 ,7-45页

[此贴子已经被作者于2008-9-1 8:01:37编辑过]