企业能够适应市场的变化 依照创新就能从容应对

适者生存，能够满足用户需求的企业长青

Different perspective,
different report,
let's wait and see.

Sony Corp. surged the most in two years as Chief Executive Officer Kazuo Hirai leads it toward a recovery with help from a business most consumers have never heard of.

The stock rose 12 percent in Tokyo, the biggest gain since January 2013. Sony raised its operating earnings forecast Wednesday with the biggest contributor being its devices unit, which supplies the image sensors that power cameras built into its Xperia smartphones and Apple Inc.’s iPhones. Hirai is boosting investment in the chip unit to build more modules for phones, tablet computers and automobiles.
The business helped Tokyo-based Sony post its best quarterly profit in seven years and increase its projection for annual sales. With the PlayStation 4 winning over gamers and Chief Financial Officer Kenichiro Yoshida cutting costs through a restructuring, the company is making progress in moving beyond the losses of the past and last year’s cyber-attack on its Hollywood studio.
“The demand for front-facing camera modules is going through the roof, because everyone wants to take high-quality selfies, and that doubles the market size for Sony,” said Amir Anvarzadeh, a manager of Japanese equity sales at BGC Partners Inc. in Singapore. “The auto segment of the market is also beginning to boom. Cars potentially may have more than five modules per car.”
The stock closed at 3,101.5 yen in Tokyo, the highest since May 2010 after surging by the daily limit earlier. Analysts at Credit Suisse Group AG raised their price forecast for the shares by 27 percent to 3,300 yen with an outperform rating.

Boosting Capacity
In the three months ended Dec. 31, Sony’s preliminary operating income more than doubled to 178.3 billion yen ($1.5 billion), the highest since the same period of 2007.
“We believe this outstanding performance is the result of company’s renewed focus on profitable businesses where Sony has competitive advantage,” Atul Goyal, a Singapore-based analyst at Jefferies Group LLC, said in a report. “We like the focus on cost-control (rather than job-cuts),” he wrote.
Sony now expects a full-year operating profit of 20 billion yen, compared with an earlier forecast for a 40 billion-yen loss, and annual sales will be 8 trillion yen, it said.
The company also narrowed its projected full-year net loss by 26 percent to 170 billion yen, a prediction that includes a 176 billion-yen writedown at the Xperia phone business.
Better-than-expected sales of sensors and positive foreign exchange moves led Hirai to raise the devices unit’s profit outlook by 49 percent to 100 billion yen and the revenue forecast by 6.7 percent to 950 billion yen.

Here is the question,
if SONY is not promising any more, why its stock price increased? double digit growth?
Why 《商业价值》 didn't report positive market information?
Shouldn't media take objective position?