【2015新书】Cross-Industry Innovation Process: Strategic Implications for Telecommunication Companies
Book 图书名称:Cross-Industry Innovation Process: Strategic Implications for Telecommunication Companies
Author 作者: Tobias Hahn
Publisher 出版社:Springer Fachmedien Wiesbaden
Page 页数: 190
Publishing Date 出版时间:Feb, 2015
Language 语言:English
Size 大小:2 MB
Format 格式:pdf 文字版
ISBN: 978-3-658-08826-2, 978-3-658-08827-9
Edition: 第1版 搜索过论坛,没有该文档
Based on multiple case study analysis, focusing on scalable service innovation, the present study provides a practical process model that shall serve telecommunication companies as a guideline while conducting strategic cross-industry innovation projects. The findings also pay attention to characteristics in cross-industry collaboration, organizational preconditions and strategic deliberations, and postulate propositions for present theoretical innovation process models.
Content
Context of cross-industry service innovation projectsGrounded theory approach in multiple case study analysisDevelopment of a practical innovation process modelPropositions for theoretical innovation process models
Target Groups
Researchers and students in the fields of innovation management, organizational design, innovation strategy, corporate culture, alliances and partnering.Executives and consultants in corporate development and innovation management who seek to implement cross-industry innovation approaches.
The Author
Tobias Hahn obtained his doctorate at the Chair of Information and Communication Management at the Technische Universität Berlin. He currently works in the division of business transformation for a leading integrated telecommunications group.
== Table of contents ==
Content:
Front Matter....Pages I-XIII
Introduction....Pages 1-13
Theoretical Background....Pages 15-26
Methodology....Pages 27-43
Within-Case Analysis....Pages 45-85
Cross-Case Analysis....Pages 87-101
Analysis and Discussion of Findings with Existing Literature....Pages 103-119
Practical Strategic Implications....Pages 121-146
Impact on Existing Theoretical Innovation Process Models....Pages 147-157
Conclusion....Pages 159-166
Back Matter....Pages 167-190