【作者(必填)】Angeline Nariswari, Stephen L Vargo                                                                                                                    【文题(必填)】From B2C to B2B to A2A: A Translation Perspective on Theory Development
【年份(必填)】2015
【全文链接或数据库名称(选填)】http://link.springer.com/chapter/10.1007/978-3-658-07448-7_8



【作者(必填)】Melissa Archpru Akaka, Stephen L Vargo
【文题(必填)】Toward a Service-Dominant Logic for International Marketing
【年份(必填)】2015
【全文链接或数据库名称(选填)】http://link.springer.com/chapter/10.1007/978-3-319-10963-3_39



【作者(必填)】Roberta Sebastiani, Daniela Corsaro, Stephen L Vargo
【文题(必填)】Transitioning to Value Co-development
【年份(必填)】2014
【全文链接或数据库名称(选填)】http://link.springer.com/chapter/10.1007/978-3-319-04289-3_8



【作者(必填)】William A Strang, Robert F Lusch, Gene R Laczniak
【文题(必填)】Consumer Manipulation: Are Marketers Building a Monster?
【年份(必填)】2015
【全文链接或数据库名称(选填)】http://link.springer.com/chapter/10.1007/978-3-319-10966-4_56



【作者(必填)】Frederick E Webster Jr, Robert F Lusch
【文题(必填)】Elevating marketing: marketing is dead! Long live marketing!
【年份(必填)】2013
【全文链接或数据库名称(选填)】http://link.springer.com/article/10.1007/s11747-013-0331-z



【作者(必填)】Melissa Archpru Akaka, Stephen L Vargo, Robert F Lusch
【文题(必填)】An exploration of networks in value co-creation: a service ecosystems view
【年份(必填)】2012
【全文链接或数据库名称(选填)】http://www.emeraldinsight.com/do ... 282012%290000009006