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author：Rita Gunther McGrath, Ian C. MacMillan and Elena Ai-Yuan Yang， William Tsai.
title：Does culture endure, or is it malleable? Issues for entrepreneurial economic development.
Journal of Business Venturing
source：Volume 7, Issue 6, November 1992, Pages 441-458

author：Martha L. Maznevski et al.

title：the cultural orientation framework and international management research.

Paper presented at the academy of International business annual meeting. Guadalajara, Mexico. 1997