目录：Intro                                                                                   
22 Your money’s worth
23 P/E: price-to-earnings valuation
24 PEG and EBITDA
25 Core earnings
26 Sales valuation
27 Free cash flow valuation
28 Price-to-book ratio
Beyond the balance sheet
29 Non-financial fundamentals
30 Getting technical
31 Volatility
32 Disclosures
33 Wrap-up
Types of research
3 Company information
4 Professional research
5 Independent and in-house research
6 Where the bulls are
7 Conflicting loyalties
8 By subscription only
9 Newsletters
Analysts
10 How analysts work
11 Fundamental analysis
12 Technical analysis
13 Analyzing the analysts
Anatomy of a report
14 Overview
15 What you’ll find
16 Understanding ratings
17 Ratings in context
18 Target price
19 Off target?
20 The fundamental numbers