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人要善于随和。即便原则问题，也要平等地和人家交换意见，切莫居高临下，杀气腾腾地采取压制人家的态度，那是自己水平不高的表现，很难达到目的，还损害自身形象。

Thanks for Sharing!

Thanks !

谢谢kychan的无私分享！

thanks for sharing

The ability to write great copy is crucial to anyone who wants to advance their career.

Written by Robert Ashton, a leading expert on copywriting as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to in order to write brilliant copy.

The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.

谢谢楼主！！！

great sharing.....

xiexie.............

thanks

Copywriters (known as continuity writers in broadcasting) are used to help create direct mail pieces, taglines, jingle lyrics, web page content (although if the purpose is not ultimately promotional, its author might prefer to be called a content writer), online ads, e-mail and other Internet content, television or radio commercial scripts, press releases, white papers, catalogs, billboards, brochures, postcards, sales letters, and other marketing communications media pages.

what is copywriting? thx..

整理辛苦，多谢分享

Copywriting in a Week: Teach Yourself

正好需要这本书，谢谢楼主！

版权知识一周通

下了，先谢楼主

谢谢楼主分享！！！