【作者(必填)】
Ming Hu
Rotman School of Management, University of Toronto, Toronto, Ontario M5S 3E6, Canada
Joseph Milner
Rotman School of Management, University of Toronto, Toronto, Ontario M5S 3E6, Canada
Jiahua Wu
Imperial College Business School, Imperial College London, London SW7 2AZ, United Kingdom
【文题(必填)】
Liking and Following and the Newsvendor: Operations and Marketing Policies Under Social Influence【年份(必填)】
2015
【全文链接或数据库名称(选填)】http://pubsonline.informs.org/doi/abs/10.1287/mnsc.2015.2160