1. 怎么样才能真正做到有效的人力资源管理和
First of all, your CEO must take HR stuff seriously, he may treat himself as a CHO. That's the key.
Secondly, your HR senior officer must be a professional one, who knows what he is doing. That's the foundation of successful HR management.
Last but not least, HR department is offered sufficient resources to carry on its duty.

2. 最大程度的人力资源有效配置与利用？
That is a topic about performance management, esp performance appraisal.
For my understanding, your HR professional would better also has accounting or finance background. Otherwise it is a mission impossible to gauge resource allocation, not to mention optimize its investment.
I hope it helps, thanks.

thanks