【作者(必填)】Diamantopoulos, A., Schlegelmilch, B. B., & Du Preez, J. P.
【文题(必填)】 Lessons for pan-European marketing? The role of consumer preferences in fine-tuning the product-market fit.
【年份(必填)】(1995).

【全文链接或数据库名称(选填)】International Marketing Review, 12(2), 38-52.