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2009-06-27
Building an International Financial Services Firm - How Successful Firms Design and Execute Cross-Border Strategies in an Uneven World

by Markus Venzin

ISBN 9780199535200
First published 2009
Oxford University Press
386 pages

Contents
List of Figures xxi
List of Tables xxiii
List of Abbreviations xxv
Introduction to the Book 1
Part I.Multinationality and Competitiveness
1.The Characteristics of Financial Services 23
2.Profit Impact of Internationalization 60
Part II.Strategic Decision-Making
3.Who Should Decide?Developing Strategy-Making Capabilities 73
4.Why Go Abroad?The Rationale of Cross-Border Moves 98
5.Where to Compete?The Logic Behind Market Selection 120
6.When to Enter?The Timing and Speed of Market Entry 141
7.How to Enter?The Choice of the Market Entry Mode 158
8.How to Compete?The Development of Business and
Functional-Level Strategies 184
Part III.Strategy Execution
9.How to Organize?International Organizational Architectures 227
10.How to Accelerate Learning?Facilitating Cross-Border
Knowledge Transfer 257
11.How to Boost Innovation Across Borders?International
Corporate Entrepreneurship 292
Epilogue:Sustainable International Development after the
Subprime Crisis 314
Notes 317
Bibliography 329
Index 349
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2009-6-28 09:40:14
能不能便宜点啊??????
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