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2016-11-21
The Business Environment, 5/E

Ian Worthington, Leicester Business School, De Montfort University
Chris Britton, Leicester Business School, De Montfort University

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By encouraging students to explore the challenges and opportunities managers face in the business environment, this text will provide students with a solid foundation from which to build upon their business knowledge.

Features
• Broad and engaging coverage of the environment, provides a solid foundation for students to build upon
• A student friendly text that guides the reader through this dynamic subject
• Encourages students to actively think about the challenges that face every organisation in this changing, global economy
• Mini case studies throughout provide an opportunity for students to relate the theory they have learnt into manageable, real world examples

Table of Contents

I. INTRODUCTION
1. Business organisations: the external environment
2. Business organisations: the internal environment

II. CONTEXTS
3. The political environment
4. The macroeconomic environment
5. Social, demographic and cultural context of business
6. The resource context (people, technology and natural resources)
7. The legal environment

III. FIRMS
8. Legal structures
9. Size structure of firms
10. Industrial structure
11. Government and business

IV.  MARKETS
12. The market business
13. Market structure
14. International markets and globalisation
15. Governments and markets

V. ISSUES
16. The technical environment: e-business
17. Corporate responsibility and the environment
18. Monitoring change
Glossary

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The Business Environment (5th Edition).pdf
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2016-11-21 07:34:07
v帮会你好感动
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2016-11-21 09:49:18
like this book...interesting contents. thank you
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2016-11-21 17:40:26
duo shao  yin  zi                 
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2016-11-21 17:53:21
The Business Environment
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2016-11-21 18:32:29
谢谢分享
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