Doing Business in ASEAN Markets
Leadership Challenges and Governance Solutions across Asian Borders

Editors: Peter Verhezen, Ian Williamson, Mark Crosby, Natalia Soebagjo



Provides practical strategies for leaders operating in cultural and organizational contexts to optimize leadership performance, with a focus on global teams.

Explores the relationship between China and other ASEAN countries including the growing dependency on the Chinese economy for business growth

Includes contributions from practitioners and academics around the world

The authors of this important book analyse the pitfalls and risks of doing business in ASEAN countries that are mostly absent in Western markets, covering various strategic, external, operational, and legal-cultural challenges for international companies. Doing Business in ASEAN Emerging Markets crucially addresses how to resolve those barriers. Encompassing issues of governance and leadership standards, the authors present case studies and practical solutions underpinned by academic research. Helping executives learn how to implement high international standards and maintain sensitivity to socio-cultural and political Asian contexts, the book highlights the need to create an international diverse and unified leadership team that will take better decisions and effectively deal with risks, and apply best corporate governance practices within an Asian context.

Table of contents

Front Matter

Introduction: Doing Business in ASEAN Markets: What Is So Different?

Economic Outlook and Institutional Voids
• Front Matter
• The Economic and Business Outlook for South East Asia
• Negotiating Better Governance: Jurisdictional Arbitrage Within ASEAN
• Indonesia’s Bank Governance Trend Post-1998 Crisis
• China’s Rise and Its Impact on South East Asian Businesses
• From Cross Debarment to Integrity Compliance: Promoting Corporate Governance in Development Across ASEAN

Company Specific Challenges
• Front Matter
• Corporate Governance Practices Affecting Performance: Some Indonesian Cases Applicable Across ASEAN Borders
• Institutions and Leadership Really Matter: The Interdependency of Public and Corporate Governance in Indonesia
• Indonesian State-Owned Enterprises: Boards that Govern and Lead
• The Power of Human Corporate Narratives Across Borders: Narratives Constituting Corporate Reputation and Success
• Global Leaders in ASEAN: Lessons from the Region

Back Matter

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