7. Chinese-Consumer-in-2030(中英双语) PDF
我国消费者终于进入了“成年期”,长期拉动中国经济增长的“两架马车”——投资和出口双双陷入困境,但是消费者依然热情高涨,相信将会是未来我国经济增长的主要驱动力。
准确把握消费市场变化的趋势和中国的地区差异对消费品公司而言至关重要。掌握可靠 的数据并加强对当地消费市场的了解是必不可少的。同时,中国市场也面临诸多挑战,国民 经济发展的不确定性增加,企业需要密切监控相关风险才能做到未雨绸缪。
8. ASEAN cities 2016
东南亚联盟:South-East Asian Nations (ASEAN),由当地10个国家组成,已经是世界上第六大的经济联盟。预测未来五年东南亚联盟的增长率将达到4.6%,大部分都来自与现有的50个城市,而这些城市里又有什么样的机会和挑战呢?哪些城市作出的贡献将会最大?里面蕴含着怎样的商机呢?
9.Growth in Asia’s emerging consumer landscape
Without a robust view on future consumer demand, sustainable growth through strategy development is not possible. Asia’s rapidly evolving consumer landscape presents a challenge to companies striving to keep their product portfolios relevant and positioned for growth across markets. This EIU Canback special report explains how Asia’s consumer landscape will evolve over the coming decade and how companies can capture this growth by leveraging analytics to anticipate turning points such as take- off or plateau points in the life cycle of a product category.