Handbook of Media Economics, Vol 1A & 1BSeries: Handbook in Economics
Editors:
Simon P. Anderson, Joel Waldfogel and DavidStrömberg
2015, North-Holland.
Contents
I: Media Market Structure and Performance
1. Preference Externalities in MediaMarkets. Simon Anderson and Joel Waldfogel
2. Advertising Finance and Two SidedBusiness Models. Simon Anderson and Bruno Jullien
3. Empirics of Media Markets. StevenBerry and Joel Waldfogel
4. Economics of Advertising. RegisRenault
5. Audience Behavior and Ad Response. KenWilbur
6. Merger Policy and Regulation in MediaIndustries. Oystein Foros, Hans Jarle Kind and Lars Sorgard
II: Sectors
7. Television. Mark Armstrong and GregCrawford
8. Radio. Andrew Sweeting
9. Newspapers and Magazines. ChandraAmbarish and Ulrich Kaiser
10. Media Economics of the Internet. MartinPeitz and Markus Reisinger
11. Privacy and the Internet. CatherineTucker
12. User-Generated Content. MichaelLuca
III: The Political Economy of Mass Media
13. Media Coverage and Influence onGovernment. David Stromberg
14. Media Bias in the Marketplace: Theory. DanielStone, Matthew Gentzkow and Jesse Shapiro
15. Media Bias in the Marketplace:Empirics. Riccardo Puglisi and James M. Snyder
16. Government Influence on Media: Theory. AndreaPrat
17. Government Influence on Media:Empirics. Ruben Enikolopov and Maria Petrova
18. The Role of Media in Finance. PaulTetlock
19. Media and Social and Economic Outcome. StefanoDella Vigna and Eliana La Ferrara