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2017-10-14
Handbook of Media Economics, Vol 1A & 1BSeries: Handbook in Economics
Editors: Simon P. Anderson, Joel Waldfogel and DavidStrömberg
2015, North-Holland.

Contents

I: Media Market Structure and Performance

1. Preference Externalities in MediaMarkets. Simon Anderson and Joel Waldfogel

2. Advertising Finance and Two SidedBusiness Models. Simon Anderson and Bruno Jullien

3. Empirics of Media Markets. StevenBerry and Joel Waldfogel

4. Economics of Advertising. RegisRenault

5. Audience Behavior and Ad Response. KenWilbur

6. Merger Policy and Regulation in MediaIndustries. Oystein Foros, Hans Jarle Kind and Lars Sorgard

II: Sectors

7. Television. Mark Armstrong and GregCrawford

8. Radio. Andrew Sweeting

9. Newspapers and Magazines. ChandraAmbarish and Ulrich Kaiser

10. Media Economics of the Internet. MartinPeitz and Markus Reisinger

11. Privacy and the Internet. CatherineTucker

12. User-Generated Content. MichaelLuca

III: The Political Economy of Mass Media

13. Media Coverage and Influence onGovernment. David Stromberg

14. Media Bias in the Marketplace: Theory. DanielStone, Matthew Gentzkow and Jesse Shapiro

15. Media Bias in the Marketplace:Empirics. Riccardo Puglisi and James M. Snyder

16. Government Influence on Media: Theory. AndreaPrat

17. Government Influence on Media:Empirics. Ruben Enikolopov and Maria Petrova

18. The Role of Media in Finance. PaulTetlock

19. Media and Social and Economic Outcome. StefanoDella Vigna and Eliana La Ferrara


Handbook of Media Economics, Vol 1A & 1B (2015).pdf
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2017-10-14 18:14:22
Thanks
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2017-10-14 18:45:33
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2017-10-14 19:47:20
好书好书啊
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2017-10-14 21:00:35
Thanks !
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2017-10-14 22:01:38
谢谢楼主分享!
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