Essentials of  Strategic Management The Quest for Competitive Advantage



John E. Gamble
Margaret A. Peteraf
Arthur A. Thompson, Jr.



ESSENTIALS OF STRATEGIC MANAGEMENT: THE QUEST FOR COMPETITIVE ADVANTAGE, FIFTH EDITION Published by McGraw-Hill Education, 2 Penn Plaza, New York, NY 10121. Copyright © 2017 by  McGraw-Hill Education. All rights reserved. Printed in the United States of America.  Previous editions © 2015, 2013, and 2011. No part of this publication may be reproduced or distributed  in any form or by any means, or stored in a database or retrieval system, without the prior written  consent of McGraw-Hill Education, including, but not limited to, in any network or other electronic  storage or transmission, or broadcast for distance learning.