'This book provides a crystal clear, strategic and up to date view of consulting that combines research and practice. It will be of equal value to consultants, their clients and anyone studying the industry or management innovation, at undergraduate or postgraduate level. It will be a leader in its field'

'An informative source that should be considered must reading for anyone interested in a thoughtful, easy to follow overview of the management consulting industry, from the normative pull of a true “helping” profession to the critical depiction of management consultants as little more than masters of rhetoric skilled at organizational sorcery. The volume contains myriad insights into consultancy’s micro- and macro-level dynamics, from individual consultants and their roles, responsibilities and expectations, to the competitive realities of consultancies and the knowledge management challenges of our post-industrial age, to the nature and nuances of consulting projects.  The book is equally valuable for those interested in entering the consulting industry as well as managers who will be working with consultants.'

Marc G. Baaij is Associate Professor of Strategic Management at the Rotterdam School of Management, Erasmus University Rotterdam. He has previously worked as a management consultant and research manager at The Boston Consulting Group. He is also the Academic Director of the Rotterdam School of Management Executive Master of Science in Management Consultancy programme.