【作者(必填)】
Allen B J, Chandrasekaran D, Basuroy S.
【文题(必填)】
Design Crowdsourcing: The Impact on New Product Performance of Sourcing Design Solutions from the “Crowd”
【年份(必填)】
2017
【全文链接或数据库名称(选填)】Allen B J, Chandrasekaran D, Basuroy S. Design Crowdsourcing: The Impact on New Product Performance of Sourcing Design Solutions from the “Crowd”[J]. Journal of Marketing , 2017, 82(2):106-123.