Creating Value from Data Sharing: Future-oriented Business Models in Theory and Practice
by Anne Dreller (Author)

About the Author
Anne Dreller holds a M.Sc. in Innovation & Information Management and a B.A. in Economics/Sales Management. After working for a leading German telecommunications company for five years, she is now engaged in an international management consulting firm.

About this book
Anne Dreller shows that data sharing offers great opportunities and huge value creation potential for the business world. Despite many opportunities that data sharing promises, the business world has not fully operationalized this fact yet, due to various existing challenges. Thus, an exemplary, future-oriented, and platform-based data sharing business model is developed for the startup Quemey. This business model is also equipped with prioritized implementation advice, including measures like focusing on strong values for all platform participants, growing their business into a powerful monopolist position, and eliminating barriers of technological, contractual and legal or data privacy uncertainties.

Brief contents
1 Introduction  1
    1.1 Problem Definition 1
    1.2 Overarching Goal 3
    1.3 Approach  5
2 Theoretical Examination. 9
    2.1 Definitions  9
        2.1.1 Data, Information and Knowledge  9
        2.1.2 Data Sharing  11
        2.1.3 Future-oriented Business Models 13
        2.1.4 Value Generation 17
    2.2 Related Studies. 21
        2.2.1 Theoretical Foundations  21
        2.2.2 Data Sharing in Research  26
        2.2.3 Data Sharing in Business Practice 28
    2.3 Methodology  32
        2.3.1 Key Requirements 32
        2.3.2 Case Study  35
        2.3.3 Business Modelling Frameworks. 37
        2.3.4 Customer Interviews  45
        2.3.5 Customer Survey 48
        2.3.6 Scenario Analysis  51
        2.3.7 Expert Interviews 54
3 Practical Examination: Case Study Quemey  59
    3.1 Company Introduction 59
        3.1.1 Overview 59
        3.1.2 Key Problems and Solutions  60
    3.2 Current Business Model  66
        3.2.1 Business Model Description 66
        3.2.2 Empiric Validation  70
            3.2.2.1 Customer Interviews  70
            3.2.2.2 Customer Survey 77
    3.3 Challenges and Perspectives  80
        3.3.1 Current Challenges  80
        3.2 Future Perspectives 86
    3.4 Future-oriented Data Sharing Business Model  96
        3.4.1 Development 96
        3.4.2 Implementation 102
        3.4.3 Prioritization 108
4 Conclusion 117
    4.1 Discussion 117
    4.2 Summary 119
    4.3 Outlook 121
References 123

Series: Informationsmanagement in Theorie und Praxis
Pages: 152 pages
Publisher: Springer Vieweg; 1st ed. 2018 edition (August 14, 2018)
Language: English
ISBN-10: 3658232757
ISBN-13: 978-3658232757